Case Studies

TradeKing

Social Networking Platform


"We chose Relevance due to their experience and cost effectiveness. Relevance met our needs by providing flexibility, speed-to-market and an agile methodology that works in two week iterations, thus allowing for changes and updates in only hours or days – without having to restart the development process."

TradeKing Director of Community Development, Mike

About the Project

Relevance helped TradeKing, a nationally licensed online broker dealer, take its social network to the next level by building a community site where members can share trading strategies, track the success of each other's investment activities, and strive to earn their place on the leaderboard. Members communicate with one another through the site's blogs, forums, groups, trade notes, and live trading data. Since launching the new community site, participation has tripled and community numbers have doubled to include more than 6,000 active members.

Relevant Solutions

  • Custom Ruby on Rails development to build the community site from the ground up
  • Integration with existing Java-based trading system to pull in up-to-the-minute trading data
  • Full-text search across all community content

Links

Work with Relevance